ITC Worldwide is a B2B SaaS Enterprise Methodology Nearshore Development Center Agile Development IT Consulting Database Design and Development E-commerce development.
We are recruiting to fill the position below:
Job Title: Digital Marketing & Training Manager
Location: Abuja
Employment Type: Full-time, Onsite
Salary: N250,000 – N300,000 monthly.
Job Description
Team Training:
- Full training in automation to begin – need to be passionate about those tools involved (PowerApps/Power Automate)
- Responsible for creating engaging and effective interactive experiences on graduate program web pages and email campaign
- Uses Trello for project management and navigates managing day through platforms – without hand holding
- Working on multiple projects in fast-paced environment / set deadlines
- Handling engagement across the board – working within the tools for overall strategy execution
- Managing marketing email and event campaigns
- Looking at campaigns and thinking critically about work they’re doing on web and email
- PowerApps/Power Automate: deployment and oversight of email campaigns, marketing campaigns, campaign performance reporting, campaign process documentation, email and landing page templates, and A/B testing.
- Over site of graduate program web pages:
- optimizing web pages for conversion
- data analysis through Google Analytics
- A/B testing for continual improvement
- liaising with Web Manager and an external agency for template design, brand alignment, and functionality build-out
Strategic, Hands-On Digital Marketing Training:
- In just 2 weeks, you will deliver a comprehensive curriculum that covers all of the fundamental concepts necessary for your team to become skilled in digital marketing specialist. You will deliver curated content and provide hands-on training in on site in Lagos offices of ITC Worldwide
- Value Propositions
- Marketing Research
- Audience Segmentation
- Branding
- Marketing Objectives & KPIs
- Customer Journeys
- Marketing Funnels
- Marketing Plans
Digital Marketing Strategy:
- Digital Marketing Channels
- Data Strategies
- Digital Marketing for Different Business Models
- Content Strategy
- Organic Social Media
Digital Advertising, and Automation:
- Paid Search
- Social Media Advertising
- Retargeting
- Measurement and Optimization
- Customer Relationship Management
- Marketing Automation
Must Haves
- A Bachelor’s Degree – preferably in Communications, Marketing, Journalism, or a related field
- A minimum of 3 years of experience in a digital marketing role
- Project management skills
- Strategy – thinking critically, not just plugging in campaigns – web and email
- marketing automation tool – there will be training but need the willingness to do this
- Experience working with campaigns
- Fluency in strategy-based marketing and communications and marketing automation software
- Marketing automation tool – ideally PowerApps/Power Automate
- Basic knowledge of marketing reporting
- Good at building relationships remotely
- Presentation skills/confidence
Requirements:
- Required MS CertifiedSkills:
- Marketing Automation knowledge in Info Technology sector
- Dynamics 365 Marketing product knowledge with implementation experience
- MS Power BI
- MS CRM Power Apps
- MS PowerApps & Power Automate
- Microsoft Dynamics 365 CRM
Application Closing Date
12th June, 2024.
How to Apply
Interested and qualified candidates should send their Resume to: [email protected] using the Job Title as the subject of the mail.