Conversion Rate Optimization Specialist at Project Growth
- Location: Fully Remote (Work from Home), 9 AM – 6 PM EST
- Job Type: Contract
- Salary: $1.5K – $2.5K per month
About Project GrowthÂ
Project Growth champions remote flexibility, prioritizes employee well-being, fosters inclusivity, and cultivates a culture of continuous learning and innovation.
All roles are remote unless it is explicitly stated otherwise. Join our global tech journey!
Job DescriptionÂ
- A strategic event management company, is looking for a Conversion Rate Optimization Specialist to enhance B2B marketing using AI tools and HubSpot.
- The ideal candidate will have experience with AI tools, HubSpot, and a proven track record in content optimization, ideally within the events industry.
- This role requires a strategic, communicative, and self-motivated individual passionate about leveraging AI to drive conversions.
Key Responsibilities of the Conversion Rate Optimization Specialist at Project Growth
- AI Tool Utilization:Â Employ AI tools to optimize content and conversion strategies, guiding best practices to enhance user engagement and conversion rates.
- Conversion Strategy Development:Â Analyze current conversion metrics and develop strategies to improve performance across various digital channels and the website.
- Content Optimization:Â Work closely with content teams to ensure that all marketing materials are optimized for conversions, utilizing insights from AI tools.
- Operations Improvement:Â Utilize AI and HubSpot to streamline sales & marketing operations, enhancing efficiency and effectiveness in campaigns.
- SEO Knowledge Application: Apply knowledge of SEO best practices to ensure that all content and the website are optimized for search engines, driving organic traffic that converts.
What Success Looks Like:
- Increased Conversion Rates:Â Demonstrable improvement in conversion rates across digital platforms through effective optimization strategies.
- Enhanced User Engagement:Â Higher levels of user engagement and interaction with content as a result of optimized strategies.
- Effective Use of AI Tools:Â Successful implementation of AI tools leading to improved marketing operations and content effectiveness.
- Collaborative Success: Positive feedback from cross-functional teams regarding communication and collaboration on projects.
Qualifications needed for the Conversion Rate Optimization Specialist at Project Growth
- Experience:Â 2+ years in a similar role focused on conversion rate optimization.
- AI Proficiency:Â Solid experience with AI tools, with knowledge of Breeze AI being advantageous.
- HubSpot Expertise:Â Proficient in using HubSpot for managing marketing campaigns and analyzing performance metrics.
- SEO Knowledge:Â Understanding of SEO principles and how they relate to conversion optimization.
- Communication Skills: Fluent English verbal and written communication skills to effectively collaborate with teams and present findings.
Preferred Skills:
- Analytical Skills:Â Strong analytical abilities to interpret data and make informed decisions based on performance metrics.
- Creative Problem-Solving:Â Ability to think creatively about challenges and devise innovative solutions to enhance conversions.
- Self-Motivated:Â Ability to work independently while being proactive in identifying opportunities for improvement.
Apply Here for the Conversion Rate Optimization Specialist at Project Growth
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